Tuesday, 1 April 2014

Spirit of a Nation campaign for Glenfiddich


This month brings a close to the Spirit of a Nation campaign that Gravity have developed for Glenfiddich along with our inter agency friends at Captive Minds, The Village and Purple. The campaign was activating Glenfiddich’s sponsorship of the Walking With the Wounded South Pole Allied Challenge which took place in December 2013 and was headed up by their Patron Prince Harry. At the heart of the campaign was the limited edition Spirit of a Nation expression, two bottles of which traveled to the South Pole. One was used to toast the amazing achievement and the other will be auctioned for the charity. The campaign has been a massive success with thousands of people supporting the campaign and some amazing media coverage.

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