After a long wait with the news under wraps we are now very proud and excited to officially announce that we are working with Glenfiddich, the worlds leading single malt scotch whisky (not only the best selling but also the most awarded for taste in all the most prestigious awards across the globe). We are appointed to handle global digital, social and relationship marketing for the William Grant and Sons brand.
We've been busy behind closed doors for the past couple of months developing a shinny new global .com experience, a global framework for social media presences across key social networks and developing a best in class relationship marketing strategy and plan.
It has of course been incredibly hard work immersing ourselves in the brand and category with trips to the beautiful distillery in Dufftown and the inception of Mad Men type rituals including the Friday afternoon tastings.
There will of course be more updates in the near future with all activity due to launch globally from January 2013.
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